Ball Dynamics International, LLC
September 2008

in this issue

Clearance Sale!

Choosing the personal trainer who's right for you

Get on the Ball Book by Lisa Westlake

FitBALLŪ Sport Firm Package

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Greetings,

Welcome to the September issue of The Health Bounce!

In this month's newsletter, we'll explore choosing the personal trainer who's right for you!

Click here to check out our new product videos accessible via our website. Use the Product Videos link on the left hand side to review available videos!

We also want to point out our new research section of our site. Learn more here.


  • Choosing the personal trainer who's right for you
  • By Dr. Irv Rubenstein
    ACSM - Health/Fitness Instructor; NSCA - CSCS; ACE - Personal Trainer

    Once you’ve decided to increase your fitness level, success may hinge on your next choice: utilize classes led by professional trainers or hire a personal trainer?

    Choosing a personal trainer is a better option for people not comfortable exercising in a group, desiring direct accountability, needing one-on-one motivation, and/or requiring explicit guidance due to physical issues.

    Before embarking on a search for a personal trainer, check your motivation for having one. For some people, having a personal trainer is a luxury, something to brag about. For others, they are a necessity to reach important fitness goals. For too many, they're a waste of good money. Why? Because spending three hours and $250 a week on a trainer can be ruined in one 10-minute excursion to a fast food restaurant!

    For those deciding their goals require the help of a personal trainer, finding the one best can require some effort. The first step is making sense of the alphabet soup of accreditations. For people desiring a more athletic approach to fitness and who have no medical issues, look for an NSCA trainer. ASCM-accredited trainers are well-suited for those with medical concerns, especially if a doctor specifies contraindications. If one is seeking general fitness, trainers with other accreditations, like ACE, are fine.

    Finding a trainer with the right credentials is only part of the process. I've seen trainers with Master’s Degrees who still don't know how to train and former athletes who have a better understanding of the body than academically-trained trainers will ever have. Certifications simply prove a trainer wants to learn more.

    During an initial meeting, you can tell a lot about a potential trainer’s attitude and willingness to tailor a program for your needs. I’d consider any of the following to be a warning sign that the person is stronger in marketing than training:

    • requires long term commitment – fiscal or time
    • claims that everyone loses weight with his/her system
    • states that all her/his athletes get bigger without injury
    • sells product, especially supplements;
    • takes credit for all his/her successes;
    • brags about a busy schedule; and
    • never says “I don't know.”

    Pay attention to the questions the trainer asks you. If the questions are few or vague, expect a cookie-cutter program that may not meet your individual goals or accommodate physiological issues you may have.

    The truth is, you won’t really know how good a “fit” your trainer is until you have had a few sessions. For this reason, I recommend you ask for a trial period. After three sessions you will know if the trainer’s approach is right for you. Sometimes it doesn’t take that long. For example, if a trainer asks you right from the start to do things you've never been able to do in the past– like exercise at an extreme level 30 minutes a day seven days a week or cut out sweets, carbs, or alcohol cold turkey– leave!

    Once you’ve found the one that optimizes results for you, devote yourself to learning proper technique. After a short while, motivation will come from within and you can decrease the number of sessions to fit your financial and time requirements. In fact, my most successful clients come to me once a month and “follow the script” on their own during their other workouts.

    Finding the right personal trainer is much like anything else: devoting time to making the right choices at the beginning saves a lot of time in the long run.

    Irv’s interest in fitness began at age 11 when, on the advice of a pediatrician, he took up weight training to remedy his stooped posture. Today, he serves as president of S.T.E.P.S., Inc., Nashville’s first personal training center. He specializes in post-rehab, older adults, special populations and sports conditioning.

  • Get on the Ball Book by Lisa Westlake
  • Whether you are a personal trainer designing a new stability ball workout for a client or someone new to working out on the ball, this book offers a step-by-step guide to stability ball training. Over ninety innovative exercise techniques designed to:

    • Develop core strength and stability
    • Build sensational tone and definition
    • Strengthen the spine for a pain-free back
    • Improve posture
    • Increase mobility and flexibility

    The compact size of the book (7” x 7”) makes it a great gym-bag resource. Includes large format photos, trainers’ tips and stretches for each isolated exercise, plus 15 complete workout programs for specific goals. 184 pages. Designed by Lisa Westlake, Australian FitBALLŪ Master Trainer.

    Click here to buy
  • FitBALLŪ Sport Firm Package
  • The next generation of the #1 burst-resistant exercise ball has arrived! The FitBALL Sport is more firm than our original FitBALL exercise ball, designed especially for trainers, therapists, fitness professionals and consumers that like a firm, yet high-quality exercise ball. Firmer stability balls are generally preferred for more precise fitness applications and the greater balance challenge they offer. Key features include a surface that reduces slipping, weight bearing capacity of 1,250 lbs. and a firmer feel for greater balance challenge/less contact with the floor. FitBALL products have always set the standard for safety, durability and quality. The FitBALL Sport continues the tradition — made of a unique material that prevents sudden loss of pressure in case the ball is punctured. It is also latex-free. Available in sizes 45-75cm in pearl, black, red, blue and yellow. The FitBALL Sport Package includes a FitBALL Sport, hand pump and exercise poster.

    Click here to buy
  • Closeouts and Specials
  • Be sure to regularly visit our 'Closeouts and Specials' page to see the latest clearance and discontinued items at substantial savings. The inventory is limited and the prices are great so be sure to act fast to get in on the deals.

    See the Latest Specials
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